A complete guide for startups: the four AI videos you need in year one — investor pitch, product demo, launch film and ongoing marketing cuts. Process, pricing and timelines.
The AI video production blog.
Guides on AI commercial production, costs and craft.
Latest guides
Where to start.
Four pages that answer most questions before a brief.
Turn the reading into a brief.
A free 30-minute discovery call with Daniel and his team.
Projects from $3,000.
Brand film production in 2026 runs typically 40–60% lower than traditional production with a film crew, when the film is made properly in AI. Technology opened that gap, but the brands that use it well are the ones who treat a brand film as a sales tool, not decoration. This guide is written by ArcaneWiz, […]
AI commercials are produced in 2026 without a film crew or a location. What they are, when they fit, and what they cost – from $3,000 at ArcaneWiz.
A marketing video for business drives sales – and in 2026 AI production cut the entry price. What it has to include and what it costs: from $3,000 at ArcaneWiz.
Which studios combine generative AI with real filmmaking expertise for premium brands? A vendor-selection guide: the four kinds of supply, the five film departments a model does not touch, a five-axis craft audit you can run on any reel, and the eight questions to ask before you sign.
The operational half of white-label AI video for agencies: how margin is actually structured on a resold film, who fronts the client, what confidentiality looks like beyond the NDA, how revision rounds get defined and absorbed, and what happens when your client rewrites the brief mid-production.
An operational guide to AI video production for regulated industries: how claims review runs before the script, where disclaimers belong in the cut, why we never generate synthetic people who read as your customers, how product screens are rebuilt with synthetic data, and what the audit trail contains.
An investor pitch video runs about ninety seconds: the problem in one line, the real product on screen, and only traction you can defend in diligence. Who can produce one with an AI pipeline, what belongs in the ninety seconds, what to never fake, and the 7–10 working day build.
Scoping an AI explainer video means closing seven decisions before the brief is approved: the one job, the one audience, the runtime, the script spine, the visual treatment, the revision rounds and the language versions. Here is what each locks, and what leaving it open costs in time.
Before you hire an AI commercial studio, judge the portfolio on four axes: who directed it, whether a storyboard came first, where the assets came from, and what was finished rather than exported. Plus the ten questions to ask and the red flags that should end the call.
What should the video do?
4 fields start a brief.
- Read by
- Daniel Atzil, founder and creative director
- Reply
- By email, to the address you give
- A longer brief
- Write it on the contact page
Ready to launch your video?
Talk to us about your next push — or book a free 30-minute discovery call with Daniel.
Brief · 4 fields





