Case Studies
Client Success Stories
How agencies, DTC brands, and Fortune 500 enterprises are transforming their production economics with ArcaneWiz.
Every AI commercial case study on this page documents a real ArcaneWiz production engagement — timelines, results, and cost breakdown included. Whether you need a single AI commercial or a multi-spot campaign, browse by industry to see how it fits your workflow. See the full portfolio of AI commercials for the complete creative range.
Case Study 01 — DTC / Pet
CatRex — AI TikTok Commercial That Hit 1.6M Views
How a vertical-first AI cat-litter commercial outperformed broadcast budgets on TikTok-native pacing.
The Challenge
CatRex is a DTC cat-litter brand competing in a category where shelf differentiation is brutal and traditional commercial budgets are out of reach. They needed a TikTok-native hero spot that read as premium product storytelling — not stock UGC — at a fraction of broadcast cost and on a timeline that matched the platform's velocity.
The ArcaneWiz Solution
A vertical-first 9:16 build: AI-generated hero shots of the product in a stylised home environment, real-feel cat performance, an on-brand color script, and a sub-30-second cut tuned for TikTok hook-and-pay-off pacing. Same production pipeline we use for paid-social-first DTC, retargeted to a single hero asset.
Results
1.6M+ TikTok views on the hero spot, with engagement holding deep into the watch curve. The same asset doubled as paid social creative without re-edits.
Case Study 02 — DTC / Pet
N&D Dog Food — Second Viral Hit, Same Pipeline
Proof the AI pipeline isn't a one-off lucky strike — it's repeatable across pet-vertical DTC.
The Challenge
After a successful first launch, N&D needed a follow-up commercial that wouldn't read as a repeat of the same template. The category — premium dog food — rewards emotive proof-of-care, but the timeline and ad-spend window left no room for a live shoot with talent and trained animals.
The ArcaneWiz Solution
A 16:9 commercial built around AI-rendered hero pet performances and product moments, tied to a music-led emotional arc. Same production pipeline as CatRex, retargeted to a landscape feed-and-social mix.
Results
1.5M+ TikTok views. Second viral hit from the same vertical inside one quarter — proof that the AI pipeline isn't a one-off lucky strike, it's repeatable.
Case Study 03 — Multi-Asset Brand
Anipet — Brand, Recruitment, and Local in One Production Cycle
Repeat-client multi-asset franchise — same AI pipeline, three different mandates in parallel.
The Challenge
Anipet, an established pet-care brand, needed parallel creative across three different mandates: a flagship brand piece, a recruitment ad pulling staff into specific stores, and a local Rishon-Letzion commercial. Traditionally, that's three production cycles, three crews, three budgets.
The ArcaneWiz Solution
A single AI production cycle producing three on-brand assets in parallel: a 1:02 brand film, a :21 recruitment cut for social, and a :39 city-local commercial. Same visual language, same talent likeness, three different mandates, one timeline.
Results
Three usable assets delivered together, multi-format coverage from one production sprint, and continued engagement — Anipet has been back for additional campaigns. Proof that AI commercial production scales horizontally across a brand's actual marketing calendar, not just one-off spots.
Sister assets from the same sprint: Recruitment ad (0:21) · Rishon Letzion local commercial (0:39)
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